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After the game, a groundskeeper will tote a shovel and bucket to the field to scoop five gallons of dirt from the batter's box and shortstop's patch. In baseball's version of preserving the chain of evidence, the bucket is going to be sealed with tape Herve Leger Bandage Dresses and verified as the dirt beneath Jeter's feet with tamper-proof holograms.

"It will be scooped in our presence," said Cosmo Lubrano, an authenticator for Major League Baseball who does prove the Replica Ken Griffey Jersey dirt's veracity when the 3,000th hit occurs at Yankee Stadium because he follows a bucket-carrying groundskeeper, probably Dan Cunningham. "We're there like a witness."

The dirt ¡ª from Yankee Stadium if all goes perfectly, but from some ballpark, perhaps Citi Field July 1 to 3 ¡ª will find its distance to a huge and lucrative universe of celebrity memorabilia and collectibles, a lot of it orchestrated by a company named Steiner Sports. Tablespoonfuls from the dirt is going to be poured into capsules to dangle on key chains; ladled into disks to become framed with photographs from the hit (in what is known as dirt collage); and glued into the interlocking NY carved into commemorative bats.

"That bucket of dirt will go a long way," said Brandon Steiner, the chairman of Steiner Sports, who has a memorabilia partnership with the Yankees and a marketing deal with Jeter.

The selling of Jeter's historic hit ¡ª he is six short of 3,000 because he waits to heal from the calf strain ¡ª actually features Tory Burch shoes its own campaign name: "DJ 3K," along with a logo that will show up Authentic Trevor Cahill Jersey on a lot of the item capitalizing on his achievement. It is extremely a list: T-shirts, caps, jerseys, bobbleheads, decals, cellphone skins, wall murals, patches, bats, balls, license plates and necklaces made by two dozen M.L.B. licensees.

Modell's, the venerable New York sports goods chain, won't lose out. The chain's Times Square location will remain open past its midnight Tory Burch Handbags or 1 a.m. closing time so long as fans keep shopping on the day or night of the accomplishment.

"We're locked and loaded," said Mitchell Modell, the chief executive of Modell's.

The ingenious and often crass rush to cash in on sports achievements is hardly new, whether it focuses on championship teams or great players. Each new chapter, however, adds some Herve Leger Dresses Shop new achieve the grab for nostalgia dollars, whether as something new or perhaps a different commercial approach.

The so-called "hot market" for Jeter's 3,000th hit ¡ª the player's same as a World Series Brandon Inge Jerseys championship ¡ª will test his sky-high popularity throughout a season in which he's batting .260.

"I've been here for 13 years," said Howard Smith, the senior v . p . for licensing of Jason Heyward Jerseys Major League Baseball. "And apart from the house run race in 1998, this is the most critical business we've done for a hot Authentic Ryan Zimmerman Jersey market for a player."

Warehouses of a few of the biggest licensees, like Majestic and New Era, that are accustomed to supplying stores with World Series merchandise, will be ready to deliver their Jeter material to retailers. Modell's distribution center within the Bronx is getting ready to ship to its 94 New York and New Jersey stores.

"Between the New York market and how revered Jeter is, it will likely be a huge event," said Michael Johnson, a spokesman for Replica Joey Votto Jersey Majestic, that is producing an array of jerseys and T-shirts.

And already, John Killen, the president of Wincraft, one of the 24 licensees, said he has booked substantial business for his Jeter flags, lanyards, pennants, travel mugs, pins and magnets.

"Short of somebody of Jeter's caliber retiring, you will not have an event larger than this," he said.

And, Jeter will get a cut of some of it. For all the licensed products sold through the likes of Rawlings, Nike, Majestic, Louisville Slugger, Fathead and New trend, he'll share royalties with M.L.B. and the players' union; he will also share in the sale of merchandise sold under his cope with Steiner Sports. Already, he has designated arises from the sale of a silicone bracelet to benefit his Turn 2 Foundation.